As a beauty expert it is the development of your creative thinking skills traits and the daily application of creativity that will bring you success. It is worthwhile to look for ways to make every aspect of your hands-on work, selling and promoting more creative. You need innovation for differentiation, to grab attention and to move beyond your competitors reach. When you start developing new innovation and ascend into a new dimension of health and beauty, you will breakthrough to a new level of business satisfaction and earning power.
Let’s say you are looking at all the options of manicures and you pick the best out of the available choices. Every other Therapist is also picking manicure procedures and products from the same set of choices. Everyone is doing paraffin manicure, spa manicure, or similar. What you need is a different approach, an approach that creates new alternatives. In this approach, research, you ask a question and start to imagine all the possible solutions there might be. You explore those, and then pick from the best one. You need a concept to craft your ideas to connect with your clients. I will offer a few out of the ordinary manicure approaches:
- Hand Reflexology using the Whysong Method. The Whysong Method was developed by Helen Whysong. She has published a book on Hand Reflexology, The Whyson Method. http://whysongreflexology.com
- Gardeners hand therapy,
- Hand Repair Treatment,
- Nail Emergency Rescue (silk wrap manicure),
- Professional Nail Shaping or
- Manicure Lesson: How to take care of your hands and nails – exfoliations, cuticle care, nail shaping, Buffing, How to use a nail repair kit, nail colour application.
- Advanced Nail Care: Extensions, French manicures, nail art gems, gold leaf, airbrushing and stencils
- Specific Hand Therapy: Skin conditions and joint problems, such as eczema, warts and arthritis.
- Beverley Hills Manicure – Shimmering French Manicure (subtle sparkle)
- Manicure incorporating palmistry or hand reading.
- Apprentice to Pro in 24 Hours; The Easiest Palmistry Course Ever Written http://www.johnnyfincham.com/book.php
Louis Vuitton (LV) is the most copied designers. Why? They are the most sought after because of their creativity and fine craftsmanship. LV is synonymous with first class luxury. You too can offer the newest and finest services for face and body. Dazzle your clients with exquisite formulations and irresistible treatments, infused with potent professional ingredients and your very own skin care philosophy, where nature meets science. Intricate details and techniques where traditional European Spa treatments take on elements of............. (Your salon name) craftsmanship. You will receive the highest level of integrated therapy from head to toe.
Unveil your own modern salon style with your own Fresh Professional Product collection. Unite the classic salon treatment techniques with a daring and unexpected twist of innovation. Choose a Niche, so that you can focus your business in one direction. It is really difficult to be heard in this great big Universe if you are trying to reach everyone with your message.
Design thinking is combining elements of separate ingredients or concepts to develop a new entity. This approach creates new choices, new alternatives. It’s a useful tool for developing new beauty services and spa experiences. Use design thinking in every aspect of your business. Innovation is what helps you set yourself apart from your competitors.
"We're now living in a world where it's innovation that creates wealth," Gary Hamel
How to Give Your Salon & Spa Authenticity and Personality>>
© Belinda Meyer http://www.salonprofit.net
