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Advertising - Words that Sell

Nobody will buy anything from you until they thoroughly understand how they will benefit from what you have to offer.

When you’ are drafting your ad, imagine stepping into the shoes of your prospective client. What does your client want? Think needs, wants and benefits.

Have you clearly explained the benefits. Will your client understand the results and benefits you are offering? Have your clarified your message? Will a ten year old understand.

Think of every benefit you could want from a product or service.

What should it do for you?

What would the ideal beauty product or service look like? What is the ideal?

Then write your marketing material form this ideal point. Stress every desirable point of your ideal service or product.

Advertising Titles and Descriptions

· At last... A Facial that promises Results!

· How to turn dull skin into clear, fresh and radiant skin

· The dull skin solution

· Seeing is believing

· Discover celebrity best kept secrets to youthful, glowing skin.

· Invest in your skin.

· You only have one skin

· The key to visible results

· Get results fast

· Repair your stretch marks

· ...for skin cell regeneration

· Don’t you wish you have clear acne free skin

· Escape, Ultimate, Ecstasy

· Two and a half hours of Pampering Bliss.

· Glowing Goddess

· The ideal treatment for...

· Optimum results. Speed up the skin’s cellular metabolism.

· Choose to live without wrinkles.

· Say good bye to pigmentation.

· The results are phenomenal

· Massage Meltdown. Honeymoon Bliss

· Couples Traditional Massage

· Relax. Retreat. Rejuvenate

· Make every moment count.

· The elimination of stress and tension leaves you with a sense of balance and well-being.

· A heated massage bed, gentle music, warm treatment room.

· Full range and comprehensive beauty treatment service.

· Aromatherapy scents transport you on a journey of total relaxation

· Body services performed by our superbly trained experts.

· Repair Treatment, latest advancement in skin rejuvenation

· Skin-freshening techniques that help repair your skin.

· Reduce or remove fine wrinkles and unwanted pigmentation

· Perfect Complexion Smooth Fast results. No down time No Gross Oozing weeping blistered skin!

· The ultimate in Skin Renewal

· Release stress and tension

· Banish uneven skin tone, dullness and dry skin – those visible signs of ageing, enjoy a more even, vibrant look overall.

· This is an AUTHENTIC and SAFE resurfacing solution!

· …enzymes are able to fully and adequately repair the damage. You will notice immediate lifting, firming and toning of fine lines, wrinkles and sagging skin. You will see and feel the long term results when those healthy new cells start making their way to the surface!

· Reducing lines and wrinkles while tightening and toning facial muscles.

· Most sought after treatment.

· Improves dimpled appearance. Targets stubborn cellulite. Stimulate circulation & eliminate toxins.

· Reveal fresh, revitalised skin

· We are excited to introduce a remarkable program.........

· Six Star Treatment
Published in Advertising
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2 comments

  • Comment Link Ashmeka Rajman Monday, 06 September 2010 11:59 posted by Ashmeka Rajman

    Excellent points.

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  • Comment Link claudia driscoll Thursday, 02 September 2010 05:57 posted by claudia driscoll

    great article

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